SaaS pricing history

Enter one SaaS company's website. We find its pricing page and read it today. Then we read the copies that the Internet Archive saved 6, 12, 24 and 36 months ago. The timeline shows the plans and prices at each date, and what changed between them.

Free. No sign-up. The result appears on this page.

What you get

Pricing timeline

The plans, the prices, and the free plan on the pricing page today and at up to four earlier dates.

What changed

Each price raise, price cut, new plan, removed plan, and free plan change between two dates.

A source for each date

Each date links to the archived copy we read, so you can check every price.

How the pricing history works

The tool reads the company's home page and follows its link to the pricing page. It reads that page as it is today. Then it asks the Wayback Machine of the Internet Archive for the saved copies of the same URL. It takes the copy closest to each date: 6 months ago, one year ago, two years ago and three years ago.

A model reads the plans and the prices on each copy. It records the plan name, the price, what one price buys, and the billing period. Our code then compares each copy with the copy before it. It writes a change line for each price that went up or down, each plan that was added or removed, and each free plan or free trial that started or stopped.

Each row links to the copy we read. When the archive has no copy near a date, the timeline leaves that date out. A pricing page that loads its prices with JavaScript can show no price in a saved copy. The row then says so.

How to read a competitor's pricing history

Read the changes together, oldest first. These are the common changes and what each one means for you:

  • When a competitor raises the price of its entry plan, it tests how much its smallest buyers pay. You can hold your price and win those buyers on cost.
  • When a competitor adds a top plan or replaces a price with "Contact sales", it moves to larger buyers. Its sales team then asks for a call before it shows a price.
  • When a competitor removes its free plan, it wants more paid users. The free users who leave look for a new tool.
  • When a competitor moves from per-user pricing to usage pricing, it charges for what a team does with the product. Compare what a typical customer pays on each model.

Our competitive pricing analysis guide shows how to put these changes into a pricing tracker and use them in deals. The pricing intelligence page explains the data sources behind that work. For a full read of one competitor, run the free competitor analysis tool.

Debriefing reads your core competitors' pricing pages on a schedule and tells you when a price changes, with the source. See the Debriefing plans.

Frequently asked questions

How do I find a SaaS company's pricing history?

Enter its website in the tool above. The tool finds the pricing page and reads the copies that the Internet Archive saved in the last three years. You can also look up the pricing page URL in the Wayback Machine at web.archive.org and open each copy yourself. The tool does that work for you and lists the changes.

Where does the pricing history come from?

The row for today comes from the live pricing page. The older rows come from the Wayback Machine of the Internet Archive, a public library that saves copies of web pages. Each row links to the copy we read.

Why is a date missing from the timeline?

The Internet Archive saves popular pages often and small sites less often. When it has no copy of the pricing page near a date, the timeline leaves that date out. Some pricing pages load their prices with JavaScript. A saved copy of such a page can show no price.

How accurate are the prices?

A model reads the plans and the prices on each copy. Our code then compares two copies directly to write each change. A copy can leave out prices that load later, or show the price for one region only. Open the linked copy to check a price before you use it in a deal.

Is the SaaS pricing history tool free?

Yes. You need no account and no card. Each visitor can run a few lookups an hour.

How do I track competitor pricing changes from now on?

Under a result, enter your email to get a free monthly email with the pricing changes of that company. To track pricing, product updates, hiring and traffic for your core competitors, use Debriefing. It sends a source-backed brief when something changes.

Do you store the websites I enter?

We keep each result for seven days, so a second lookup for the same website answers at once. We keep the text of each archived copy for 90 days. We do not store your IP address. We store your email only when you ask for the monthly email.